Upsetting Olympic Games TV Coverage
NBC's coverage of the Olympic Games is terrible. I just sit there sometimes and cannot believe it. With the exception of some totally uninteresting stuff they don't show anything live. Instead you can watch what Bode Miller likes to eat for breakfast and what makes him such a rebel...I'm outraged!
Sports without the participation of Americans often don't get any coverage or are simply mentioned in side notes (I realize we are in the USA here but why the hell do you have to show every single training and qualifying event of some snowboard chick while some great sportsmen compete for gold in another event at the same time...).
Another problem is the never ending advertisement. It seems like you have to watch 156 spots just to get through an hour of the Olympic coverage. The main problem, however, is indeed the lack of live coverage. Why does NBC think they can show all this uninteresting stuff all day while building up the excitement for the main events in prime time? By the time they finally show the event everyone knows what happened (they call it the internet) and the prime time coverage is not worth watchin any more. How exciting is that!? I guess I only keep watching it in the hope to see the "Emerald Nuts" advertisement again.... I am not surprised that the television ratings for "American Idol" were twice as high as the ones for the Olympics last Wednesday.
Here is my proposal: Show the Olympics on public television with no or just a little advertisement. Show everything live and run summaries of events throughout the day and have a 3 our prime time special with all the highlights of the day in ALL the events. The problem with this proposal: No advertisement money. This is when you realize that a media system that doesn't have a healthy public television system (why, for example, do many European countries cover the games in their public channels without interruptions by unnecessary advertisements, which, by the way, leaves more time for actual coverage?) will produce what NBC produces right now: The worst coverage of any big sports event I have ever seen!
It is only ironic that NBC might not make a lot of money after all. Apparently they told their sponsors that they will run all the advertisements for free in the second week if the television ratings are less than 12% at average until Sunday. As of Saturday they were at 12.5%.....good luck and good night...
Sports without the participation of Americans often don't get any coverage or are simply mentioned in side notes (I realize we are in the USA here but why the hell do you have to show every single training and qualifying event of some snowboard chick while some great sportsmen compete for gold in another event at the same time...).
Another problem is the never ending advertisement. It seems like you have to watch 156 spots just to get through an hour of the Olympic coverage. The main problem, however, is indeed the lack of live coverage. Why does NBC think they can show all this uninteresting stuff all day while building up the excitement for the main events in prime time? By the time they finally show the event everyone knows what happened (they call it the internet) and the prime time coverage is not worth watchin any more. How exciting is that!? I guess I only keep watching it in the hope to see the "Emerald Nuts" advertisement again.... I am not surprised that the television ratings for "American Idol" were twice as high as the ones for the Olympics last Wednesday.
Here is my proposal: Show the Olympics on public television with no or just a little advertisement. Show everything live and run summaries of events throughout the day and have a 3 our prime time special with all the highlights of the day in ALL the events. The problem with this proposal: No advertisement money. This is when you realize that a media system that doesn't have a healthy public television system (why, for example, do many European countries cover the games in their public channels without interruptions by unnecessary advertisements, which, by the way, leaves more time for actual coverage?) will produce what NBC produces right now: The worst coverage of any big sports event I have ever seen!
It is only ironic that NBC might not make a lot of money after all. Apparently they told their sponsors that they will run all the advertisements for free in the second week if the television ratings are less than 12% at average until Sunday. As of Saturday they were at 12.5%.....good luck and good night...
posted by knasselhoff at
11:28 AM
2 Comments:
I am opting out of the Olympics this year even if it means to some that I do not have a soul. I will just watch Cool Runnings every day at 8 PM instead.
"michael, i did not work at the taco stand... it was a french cafe".
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